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Real Women, Real Business, Real Solutions
"Revealing the SOUL of Business"

Don’t touch that mouse!™  Efficio Radio Network places your business on the information superhighway through Effició Radio Network’s Real Women Real Business radio show. No other show or show host will give you this type of opportunity to consistently connect with a global audience of businesswomen who come together to reveal expert advice and resources to reach the success you desire.

Being a successful entrepreneur is defined by the individual running the business and their team.  Red Diamond Businesses understand that it's not all about the business, it's multidimensional.  It's about being the business person you aspire to be, so that you can excel at any endeavor you try.

Look to Real Women, Real Business, Real Solutions to help you reveal the true SOUL of your business in order to become more profitable and exceed your definition of success.

"We want to showcase successful entrepreneurs based on their soul, passion, and spirit - not just their revenue stream," says host Sherese Duncan.  Tune in and meet women entrepreneurs like yourself who are charting their own path to success! 

You can learn more about Effició Radio Network, at www.efficioradio.net.

You can also find out more about Sherese and Efficio, Inc., at www.efficio.biz.

Check show listings for the next live show, or listen to previous discussions with special guests in our archives below:

 




 

Episode

Topics Discussed and/or Featured Guests
2008-Jan-28 Sherese and Van discuss the "7 Creative Brand Strategies to Attract an International Clientele."
2008-Jan-21 Sherese and Maggie Keenan discuss the "5 ways small businesses can benefit from giving."
2008-Jan-14 Sherese and Ruth King discuss "7 Critical Management Survival Strategies."
2007-Dec-10 Sherese discusses women's sexual empowerment with adult film producer, Candida Royalle.
2007-Dec-03 Sherese talks with Lisa Price, owner of Carol's Daughter, about how to define success and achieve it.
2007-Nov-26 Season 4 Apprentice Winner Dr. Randal Pinkett joins Sherese on today's show to discuss implementing your vision with multiple streams of revenue.
2007-Nov-19 Sherese and Leroy Campbell will help entrepreneurs focus and direct their efforts based on the visual aspects of their business
2007-Oct-29 Rhonda Britten, America's Favorite Life Coach, shows us how to live fearlessly.
2007-Oct-22 "Viva Visibility - Stand out, Get noticed, and Get more business" with Sherese and Nancy Marmolejo.
2007-Oct-15 Make millions with your voice!   Sherese and Joan Baker, famed voice over specialist, tell us how.
2007-Oct-08 Sherese and Cindy Day speak to women across the globe about the principles that can guide them from Ordinary Abundance to Extraordinary Abundance.
2007-Oct-01 Sherese and Tanya Marchiol, investment strategists to professional athletes like Donavan McNabb, discuss financial wellness as a lifestyle.
2007-Sep-24 Former supermodel Carol Alt has gone Raw!  Sherese and Carol discuss ways for women entrepreneurs to stay vibrant, passionate and beautiful.
2007-Sep-17 Sheryl Lee Ralph (actress, director, activist and speaker) shares the air waves with Sherese to discuss the entrepreneur's secret weapon:  giving and sharing.
2007-Sep-10 Sherese and Tuck Self discuss bold self-expression: how to live life full out, with passion, purpose and a lot of play!
2007-Aug-27 Get clients now! with Sherese and CJ Hayden.
2007-Aug-20 The Many Hats That Women Wear:  A special discussion with Heather Devereux of National Business Women's Week.
2007-Aug-13 Sherese and Liz Pabon discuss "The Five Unbreakable Rules of Passionate and Persuasive Presentations."
2007-Aug-06 Sherese and Nikki Devereaux discuss the Work at Home Mindset.
2007-Jul-30 How "hip hop" media can be used in a positive way to reach the young entrepreneur - Sherese talks with Mari Moss of P.E.A.C.E. TV about how we must use technology, media and music in a positive way to reach and impact youth for the better.
2007-Jun-25 Sherese and Tracy talk about how children are the future of world culture.
2007-Jun-18 Sherese and Linda Lyons discuss the Top 20 Questions business owners ask but never get the answers to.
2007-Jun-04 Sherese talks with Sue Kirchner about having "Chocolate Cake Moments", all related to business of course.
2007-May-21 Sherese and Chris Hanisco of The Dippy Chic Company talk about how "Changing Your Name Can Change Your Cash Flow."
2007-May-14 Who Moved My Money?  Sherese and Doreen Carter of Wealth & Wisdom Resources Group discuss alternative ways to financial freedom.
2007-May-07 Sherese and Missy DePew of MomMe TV discuss social networking online, especially for mompreneurs.
2007-Apr-30 Sherese discusses innovation and making money with Tracey Moore-Marable, one of the most sought after celebrity acting coaches.
2007-Apr-23 It's National Small Business Week, and Sherese is providing solid solutions to the top 20 questions small business owners ask but never get answers to.
2007-Apr-16 Sherese and Rachelle Disbennett-Lee, PhD, discuss the Power of Daily Action.
2007-Mar-19 Charlotte Johnson of the SBA reveals the truth about women's organizations.
2007-Mar-12 LeeAnn Shattuck joins Sherese to discuss the buying power of women, specifically in the automotive industry.
2007-Feb-26 Black to the Future - In a special show with Indie Business Radio host Donna Maria Coles Johnson, Sherese speaks with prominent African-Americans in business, including Charlotte Johnson of the Small Business Administration in Atlanta, Nikki Devereaux of Simply Virtual and Sonya Barnes of Harris and Barnes Image Consulting.
2007-Feb-12 Mary Foley and Cheryl Thompson join Sherese as co-hosts this week, launching the new Women Connecting Globally network.
2007-Feb-05 The Best Workforce Talent is Staying at home!  Sherese talks with April of Mom Corps to discuss the growing workforce - stay at home moms.
2007-Jan-22 Fit, Focused, Organized and Disciplined - ESSENCE Magazine's editorial director, Susan Taylor, shares life lessons and tips expected to offer women entrepreneurs a stronger business mindset.
2007-Jan-08 Rebekah Pierce from Average Girl Magazine shares with listeners how to create a legacy with your business.
2006-Dec-18 Debunking the myths of incorporating - Sherese and Wendy Barlin, CPA, debunk the myths of incorporating as it is related to income taxes, plus they discuss various income tax strategies that will benefit you and your business.
2006-Dec-11 This week, Sherese talks with Elizabeth Weinstein about why women consistently sabotage their profits.
2006-Nov-27 Perseverance, Persistence and Confidence - Join Sherese as she interviews Cathy Hughes, the most powerful woman in radio, regarding her amazing story and to learn why perseverance, persistence and confidence are just the beginning.
2006-Nov-20 Creating Copy That Generates Cash - Even if you're not a writer, Sherese's guest today, Lorrie Morgan-Ferrero, will share tips and techniques to help you craft copy that gets your prospects to take action!
2006-Nov-06 The lowdown on viral marketing - Sherese talks with Dr. Jeanette Cates about viral marketing, what it is, and how to use it effectively.
2006-Oct-30 Position your business so it's one-of-a-kind instead of one-of-many!  Join us for an exciting program featuring Sam Horn, author of "POP," who tells us how to have POP of Mind Awareness instead of Out of Mind.
2006-Oct-16 Using technology to grow your business - Sherese speaks with Lena West about her Technology Diet program and what to do when Technology is a Pain in the Assets.
2006-Oct-09 Creating something from nothing - Sherese talks with BB Webb about how the creative process can truly help you create something from nothing!
2006-Oct-02 Bringing out your personality with style - Sherese talks with Bridgette Raes about how style can bring out the best in you and your company.
2006-Sep-25 Changing and Evolving, a Great Marketing Tool for Business - Real Women is celebrating 1 year on the air!  Lily was our first guest last year, and she's back to laugh, have fun and celebrate.  Please join us for a lively, no holds bar conversation about changing and evolving.
2006-Sep-11 Fit, Focused and Healthy for Women Business Owners - Sherese talks with Ann Louise Gittleman, who revolutionized weight loss in her blockbuster, "The Fat Flush Plan," about how women entrepreneurs can get fit, focused and healthy.
2006-Aug-28 How to Write and Self-Publish Your Book:  If you're ready to add another dimension to your business, then this show is your ticket.  Sherese and Bobbie will outline strategic ways to not only write your book, but also how to self-publish it.  Listen to the show to have your book completed by the end of the year.
2006-Aug-21 Outplacement, downsizing and division closure:  How to take advantage of this growing workforce - Sherese chats with Robyn Crigger of Compass Career Management Solutions about the steps business owners can take to secure the hot talent that Corporate America is kicking out the door.
2006-Aug-14 Women, Leadership and Communication - Sherese talks with Connie Glaser, author of the best-selling "What Queen Esther Knew" about how women can communicate better in order to become better leaders.
2006-Jul-31 How to start a profitable business - Sherese gives all the details of her new program, SWIFT.  Be prepared to learn what is takes to start and ultimately build a profitable business.
2006-Jul-24 Creating profitable business cultures - Sherese chats with Debbie King of Evolution Management about what it takes to establish a fun and profitable business culture.
2006-Jul-10 Creating value through clear communication - Sherese talks with Gail Tassel about how to create value for your business solutions by being clear with how you communicate the benefits to your target market.
2006-Jul-03 Step up to the plate - Join Sherese as she talks with Khama Anku on how to make your entrepreneurial dreams come true - only if you're ready.  It's time to take action and take charge.  It's a heated, yet fun discussion!
2006-Jun-26 From struggle to success - Sherese and Ola Jackson of Onyx Woman Magazine discuss how to overcome the many obstacles women entrepreneurs face when starting a business.
2006-Jun-19 Is a franchise career right for you?  Sherese and Cathey discuss all the details involved with deciding if franchising is for you, which franchise options are available, how to work with a financial consultant and more.
2006-May-15 Sherese talks with Margot Dorfman, CEO of the US Women's Chamber of Commerce, about their initiatives and how women business owners can influence public policy.
2006-May-08 Sherese interviews the leaders of the Crossing Bridges Conference 2006, connecting women from Germany and Atlanta.
2006-May-01 Sherese talks with Janet Attard with BusinessKnowHow.com about how to use information sources on the web without getting overwhelmed.
2006-Apr-24 Do you have a good relationship with your business?  Sherese speaks with Dr. Cindy Brown about business psychology, specifically 7 success strategies to a better relationship with your business.
2006-Apr-17 Financial Strategies for Women:  It's easy to get rich if you know the ingredients and follow a recipe step by step.  Sherese and Jan Geiger reveal the five essential ingredients to getting rich - having enough money to live on your investment.
2006-Apr-10 Blending Your Career Passion with a Financially Rewarding Life:  Have you emotionally left your job but physically show up everyday?  Join Sherese as she talks with Andrea Rosenthal of Career Soul-utions about how she helps individuals make the right job choice in today's environment.
2006-Apr-03 The Street Perspective on Business Ownership, Part II:  The series continues as Sherese wraps up the critical elements of business on multiple levels.
2006-Mar-20 The Street Perspective on Business Ownership, Part I:  Sherese Johnson, host and small biz expert, shares important tips about how to start, build and grow a profitable business.
2006-Mar-13 Do you have the "it" factor?  Sherese and Monet Cole from Fashion 411 discuss how you can get the "it" factor and give you the most up-to-date fashion and image resources available.
2006-Mar-06 Landscape to Escape for Women Entrepreneurs:  Join Sherese and Dixie as they discuss how landscaping can be very relaxing for busy entrepreneurs.
2006-Feb-06 Are you ready for tax season?  As women entrepreneurs, it's imperative that we understand our finances, especially taxes.  Sherese and Stacey Gorowitz of SJ Gorowitz discuss a general overview of things to be aware of and how to better prepare for meeting with your CPA.  Don't let a BIG thing like taxes ruin your profits for 2006!
2006-Jan-30 Divorce survival for women entrepreneurs - As Visions Anew states, "The divorce process is at best like juggling dozens of balls in a circus act."  Divorce can be painful and at the same time liberating.  Join Sherese as she talks with Margot Swann, owner of Visions Anew, about how her business helps women gain a new perspective on life during and after a divorce.
2006-Jan-23 Business clarity... through a photojournalist's eyes.  Business clarity will not only improve everything with your business, but it will also improve your personal success.  Join Sherese as she leads a heated discussion with Vasna Wilson of Vas Photography about how photojournalism can help entrepreneurs achieve business clarity.
2005-Dec-19 What role does mediation play in business?  As business owners, there are a lot of challenges and bumpy roads on our way to success.  There may even be times when legal issues can dictate the future of your business.  Join Sherese and Ellen Malow for a discussion about the mediation process and how beneficial it can be to you.
2005-Dec-12 Alexandria K. Brown, The E-Zine Queen, is the authority in driving business via email publishing.  Her award-winning tutorials, teleseminars and workshops have taught thousands of solo professionals and small business owners how to market online inexpensively to get more clients, customers and long-term sales.
2005-Dec-05 As business owners, we have a lot on our plate.  Sometimes it can get overwhelming, and before you know it you lose focus, and when you lose focus your pofits suffer.  Join Sherese as she talks with Sheila Jordan about "streamlining your business activity" in order to gain positive profit margins.
2005-Nov-28 Business perpetuity means building a business that is around for the long term and it produces consistent profits.  It's that time of the year to begin rethinking, revamping, and/or recharging your business activity that will propel you forward in 2006.  Join Sherese Johnson and guest host Twanda Joseph as they discuss how to create business perpetuity.
2005-Nov-14 I hope you're ready to get bodacious about your business!  We are excited to have Mary Foley share lessons learned and strategies for career and personal success.  In her books, Mary empowers women to "look within, think strategically, act bodaciously, and love every minute of it!"  Join Sherese and Mary as they get bodacious!
2005-Nov-07 If you're looking for exposure, visibility, credibility, media presence, impact and/or influence to help your business grow and succeed, join Sherese and her special guest Jill Lublin as they discuss the full view of PR and how small business owners can benefit from using PR the right way.
2005-Oct-24 Human Capital... What's that?  Not only should you know what it is, but it should be one of the most important strategic components in your business foundation.  Human capital... the people who hold your vision in their hands.  Join Shelley and Sherese as they discuss how to define your human capital and implement the HR process into your existing business infrastructure.
2005-Oct-17 The forgotten component of business: Having fun!  As business owners, we face stress on a daily basis; so how can we deal with it?  By dancing!  Join Sindy of Dance 411 and Sherese for a fun conversation about a great way to relieve business stress.  We discuss the different types of dance and how to incorporate it into your business day.
2005-Oct-10 Note-working:  Maximizing your referral program.  As entrepreneurs, we must be in control of standard business practices or our business standards will be lowered.  The 2 most important business practices are customer acquisition and retention.  Vanessa and Sherese discuss the power of handwritten notes and how they can maximize not only customer retention, but also customer acquisition.
2005-Oct-03 Real Estate and Women - a very popular business move.  I'm sure you've read about getting into real estate to generate income and have the lifestyle of your dreams.  Tina Dawson joins us to reveal the truth behind this popular vehicle for creating wealth.  Tina and Sherese discuss the real deal about getting into real estate and the tough lessons Tina has learned over the last 3 years.
2005-Sep-26 Have you ever had that "a ha" moment as a business owner?  You finally figured out what you should do and how you should do it.  Tonight's guest is Lily Winsaft of Aldebaran Associates, who has many wonderful and enlightening stories about her path to success.  Get ready to laugh and learn as Lily and Sherese discuss their "a ha" moments and how to use them to your benefit.

 


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